The summer sales period provided a boost in activity not seen since January, but performance may have been affected by eager shoppers jumping to spend immediately after a difficult lockdown.
Are those wedding bells I hear, or maybe a baby on the way? Being able to address customers precisely when important events occur in their lives allows account teams to drive more sales and be present in those critical moments where they can build customer appreciation.
PayLead’s data team decided to look into our relationship with money, and more specifically, with cash to see how confinement has altered a longstanding consumer behavior
L'indice PayLead Pulse décrypte les évolutions de l'économie à travers l'analyse des transactions bancaires des français
Back when PayLead was still in the idea stage, we already knew one thing: limiting the advertising pressure applied to customers would be one of the pillars of our mission.