How payment data fuels accounts-based marketing for banks
Tailoring your marketing to different consumer banking segments has never been more important and possible in today’s world of Accounts-Based Marketing (ABM).
Life Events
A collection of 3 posts
Eventos de vida: muestra ofertas relevantes a tus clientes cuando más las necesiten
Ser capaz de dirigirse a sus clientes precisamente cuando ocurren eventos importantes en sus vidas permite a los equipos comerciales generar más ventas y estar presentes en esos momentos críticos en los que pueden forjar la apreciación de los clientes.
Life Events: Bring relevant offers to clients when they need them most
Are those wedding bells I hear, or maybe a baby on the way? Being able to address customers precisely when important events occur in their lives allows account teams to drive more sales and be present in those critical moments where they can build customer appreciation.