A collection of 4 posts
Con el lanzamiento de Vybe, 350.000 pioneros de la Generación Z descubrieron una aplicación móvil de servicios bancarios intuitiva cuyas características les mantienen comprometidos.
Faire comprendre aux ados comment fonctionne un compte bancaire et leur apprendre à gérer leur argent de façon responsable, c’est ce qu’essaient de faire la plupart des parents, mais ce n’est pas toujours facile de faire passer les messages…
With the launch of Vybe, 350,000 early Gen Z adopters got an intuitive banking app with features that keep them engaged, and a PayLead rewards experience that keeps them coming back to see how their euros make sense or in this case more euros in the form of rewards.
Back when PayLead was still in the idea stage, we already knew one thing: limiting the advertising pressure applied to customers would be one of the pillars of our mission.
