Loyalty for all : creating value for banks, merchants, and their valued customers
With the feedback of our financial institution and merchant partners, we developed a new offer for cardholders that rewards all parties.
Articles & News
How PayLead takes full advantage of model monitoring
At PayLead we use model monitoring to ensure the quality, reliability, and sustainability of decisions made by machine learning models used to better our Payment Marketing services.
Consumer Web App: Plugging in the ideal user interface for your loyalty program
Our latest feature gives banks and fintech partners a ready-made customizable front-end for their loyalty program, both on mobile and desktop platforms
Smart Ranking: How can data-driven product thinking revolutionize traditional advertising?
Back when PayLead was still in the idea stage, we already knew one thing: limiting the advertising pressure applied to customers would be one of the pillars of our mission.
Meet the Transaction HUB, PayLead's secret for turning data into value
PayLead’s Transaction HUB was built to turn unstructured information and banking transactions into rich, actionable (and anonymous!) data. Dig deeper into our technology’s secret sauce.